Crays Tribe Award

Work, Live & Play People's Choice Award.

A blockchain-ready voting platform where the global Crays tribe nominates, votes, unlocks prizes and turns culture into a live award moment.

Elected by the global tribe

Live, Work & Play culture, chosen by the community.

The Crays Tribe Award lets people nominate and vote for the people and brands that move culture: stars, creators, entrepreneurs, public figures and companies with real community attention.

Vote for nominees. Unlock prizes and promotions.

Nominate, vote and join brand or celebrity campaigns. Available on iOS and Android soon, with direct participation, prizes, lotteries, special content and live-event moments.

01

Nominate worldwide

You can nominate registered users, announced people, brands or yourself for award categories.

02

Community decides

Winners are chosen by the community, not by a closed jury.

03

Participation has upside

Votes can unlock prizes, lotteries, content, meetings, giveaways and special event access.

Crays Tribe Award voting platform

Voting platform

Vote for the people and brands that move culture.

The award is built for social reach, media stories and community conversion. It connects fans with favorite stars, creators, entrepreneurs and brands, then carries the strongest stories from the online competition into an extraordinary live ceremony.

Social reach Media stories Community conversion Brand campaigns

What is the award?

A global People's Choice Award elected by the Crays community.

The online competition celebrates voters, artists, creators, brands and entrepreneurs. For users it is simple: discover nominees, support favorites, join raffles and become part of the Crays Tribe.

Nominees in the Crays Tribe Award

Nominees

Artists, founders, creators, brands and public figures can be nominated, activate their audience and earn from paid votes.

Voters at a Crays award event

Voters

The tribe supports favorite nominees, joins giveaways and can win prizes, meetings, backstage moments, tickets and special event access.

Brand campaign for Crays Tribe Award

Brands

Brands reach high-intent audiences through campaigns, raffles, products and stories that feel like entertainment instead of one-way advertising.

Play and win lifestyle moment

Play & Win

The award turns voting into an entertainment experience with real rewards, memorable interactions and a reward pool around campaigns.

How it works

From profile to vote, prize and payout.

01

Create your profile

Register, verify your email and add images, text and social links.

02

Nominate favorites

Nominate registered users, announced people, brands or yourself for award categories.

03

Vote with tokens

Buy tokens, vote for nominees and see votes credited transparently.

04

Follow the story

Nominees, brands and Crays editorial posts keep the feed alive during the season.

05

Join lotteries

Take part in brand and celebrity campaigns for products, tickets and special moments.

06

Celebrate winners

The season ends with live winners, highlights and ceremony moments.

Award mechanics

Vote, win, meet and share in the value you create.

The platform roadmap includes voting, nomination, payment, wallet history, payout verification, brand lotteries, winner notifications and secure user data. Votes and lotteries are designed so they cannot be manipulated.

50%of vote revenue goes to nominees or participating brands.
25%funds lottery rewards for voters.
25%supports operations, marketing and live events.
Forgery-proof community decisionsBlockchain voting

Forgery-proof community decisions

Split revenue to nominees and campaignsAutomatic payouts

Split revenue to nominees and campaigns

Win prizes and special eventsLottery participation

Win prizes and special events

Meet your nominee campaignsMeet your nominee

Unlock special campaigns and meetings

Why it matters

A game, a media engine and a community economy at the same time.

The goal is that everybody has a reason to participate: voters can win experiences and products, nominees can monetize super fans, and brands can run campaigns that feel like entertainment.

For voters

Get closer to stars and brands, receive exclusive content and win products, tickets, backstage moments and special experiences.

For nominees

Activate super fans, build direct communication channels, gain attraction and receive 50% of paid vote revenue.

For brands

Move closer to customers through lotteries, product drops and campaign stories without classic one-way advertising.

Season finale

Online voting becomes a live ceremony.

The winners and highlights of the year are honored in an extraordinary setting in Cannes. The online vote creates the audience; the live event creates the memory.

Online voting award

Online gaming experience with reward systems, special wins and blockchain-based control for automated payouts.

Cannes live ceremony

The highlight of the voting season and the end of the season, staged around Cannes Film Festival and Monaco Formula week.

Global community events

Community gatherings, side events around major global moments and participation in Crays buildings as partowners.

Crays Tribe Award red carpet ceremony Global Crays community event

Join the voting season

Nominate, vote and become part of the Crays Tribe Award.

The award is built for people who want more than passive following. You can help decide winners, discover campaigns, join lotteries and experience the season from the first nomination to the live ceremony.

Crays ecosystem context

Deeper context for this part of the Crays ecosystem

Relevant association, community and operating logic for guests, members, builders, and partners.

Events and recognition layer

Crays community events and lifestyle awards

Crays People’s Choice Award & Events will be the backbone of our global Crays Club lifestyle community.

Formula 1, Singapore

Experience the unique nightlife of Singapore and the amazing formula 1 city circuit. Formula One makes the night a day.

Party Islands

Partycrowds that mean the world. With CRAYS you will celebrate party on the next level. Be together with other CRAYS and celebrate life.

Art Basel, Miami

Art & Party with CRAYS in Florida. Ready for the colorful art world? Get the best tickets and side events with our Crays membership.

Lollapalooza, Berlin

Lollapalooza Berlin is one of the biggest music festivals in Europe, which takes its visitors on a colorful journey full of music, fun and adventure for two beautiful summer days.

Rock am Ring, Germany

Rock am Ring is a music festival held from 1985 to 2014 and again since 2017. It is considered the most traditional rock festival in Germany.

Rock in Rio, Brasil

“I have realized that my weapons to make the world a little better are music and the festival. This is what I know how to do well.”

Award ecosystem

Blockchain-backed voting, recognition, and lifestyle events

The award content positions the Crays Tribe Award as a community and culture engine: transparent voting, people's-choice recognition, lifestyle events, brand visibility, celebrities, creators, projects, and high-profile moments that create attention for the broader Crays ecosystem.

The award should bridge glamour and utility: marketing reach, community involvement, revenue opportunities, partner visibility, and real recognition for people and brands that shape the Crays world.

Transparent voting

Blockchain-based voting can support trust, participation, and public community recognition.

People's Choice

The community can select favorite celebrities, brands, projects, creators, and lifestyle moments.

Event engine

Award nights, side events, festivals, and partner activations create culture around the brand.

Marketing utility

Participants, sponsors, venues, and brands gain attention and ecosystem connection.